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A few months ago, we launched AI FOURMULA as part of our agency workflow at Fourmeta.
At the time, it wasn’t a standalone product. It was more like an internal engine inside our process — a way for us to help ecommerce brands generate multiple visual assets faster for their stores and campaigns.
And honestly, it worked really well.
Too well, actually.
Demand grew quickly, and we started to hit a very real problem: some clients were waiting in line for almost two weeks just to get their assets produced.
That was the moment we had to admit something important:
This wasn’t just a service feature anymore.
This was a product.
So we asked ourselves a simple question:
Why keep this inside our agency workflow if ecommerce teams clearly need direct access to it?
That’s how Fourmula.ai was born.
And now it’s officially live.
At Fourmeta, we work closely with ecommerce teams, so we see the same content bottleneck again and again:
Even with a strong team, creative production can become the slowest part of the whole process.
Shoots take time.
Approvals take time.
Edits take time.
And if you want more variants? More time.
AI FOURMULA started as our answer to that problem inside the agency.
We used it to help clients create visual variations faster, especially for ecommerce product pages and performance campaigns. But the more we used it, the more obvious it became:
Store owners and ecommerce teams shouldn’t have to wait for an agency queue to get this done.
They should be able to do it themselves, when they need it.
So we turned the workflow into a product.
Fourmula.ai is an AI-powered tool that helps ecommerce teams generate product visuals faster — without waiting for a full reshoot every time.
With Fourmula, you can take a single product image and turn it into:
So instead of thinking, “we need another shoot,” your team can start with what you already have and create multiple assets from it.
It’s built for speed, but also for consistency — which is the part most people care about once the first “wow” moment passes.
Because yes, generating visuals is one thing.
Generating visuals that still feel like your brand is the real job.
Here’s where Fourmula.ai becomes useful in real ecommerce workflows (not just demos).
Most PDPs need more than one clean product image.
You usually need a mix of:
Fourmula.ai helps you build those sets faster, especially when you’re dealing with a growing catalog or frequent launches.
Performance teams need options.
Not one creative. Options.
With Fourmula.ai, you can generate multiple visual directions for the same product — for example:
That means faster testing, faster iterations, and less time waiting on production.
New product drop? Seasonal push? Promo week?
Instead of organizing a brand-new shoot every time, you can use Fourmula.ai to generate campaign-ready visuals and move faster while keeping your launch timeline realistic.
This is important.
We didn’t build Fourmula.ai to replace creatives. We built it to remove the bottlenecks that slow creative teams down.
It’s a production accelerator.
It helps your team:
We wanted the workflow to feel easy, especially for busy ecommerce teams.
Start with a product image (or your product source, depending on the workflow).
Choose what you need:
Pick the versions you like and export them for:
That’s it.
No long production chain.
No waiting two weeks.
No “we’ll get to it next sprint.”
Ecommerce teams are under pressure to produce more content than ever.
You need:
But most teams don’t get more time or more budget every month.
That’s exactly why we built Fourmula.ai.
It gives store owners, marketers, and creative teams a way to scale visual production without adding more production chaos.
And for us, this is also a natural extension of what Fourmeta already does best: helping ecommerce brands grow through better digital experiences, stronger creative systems, and smarter workflows.
I recorded a quick demo to show how it works in practice — from input to generated outputs.
In the demo, I walk through:
If you’re curious whether it could work for your products, this is the best place to start.
One more thing I want to mention because, honestly, we’re really proud of it:
Even before the official launch, the Fourmula.ai website received CSS Awards Website of the Day.
For us, that’s a nice reminder that product quality matters at every level — not just in the tool itself, but in how the experience is designed and presented.
And yes, we’re taking that as a sign we’re building something worth pushing further 🙂
If you’re an ecommerce brand, agency, or marketing team and you’re tired of waiting on content production — this is exactly why we built Fourmula.ai.
You can now try it yourself and see what it can do for your workflow.
And if you want support from our team (strategy, CRO, ecommerce growth, or done-for-you creative workflows), you can still work with us through Fourmeta too.
We built Fourmula.ai from a real agency problem.
Now it’s a product you can use whenever you need it.
If you try it, I’d genuinely love to hear what you think.
Fourmula.ai gives you speed. Fourmeta gives you strategy, design, and ecommerce growth support.
