


In ten business days, we identify the highest-value conversion problems in your Shopify store and turn them into a prioritised 90-day experimentation and implementation roadmap.
We agree the metrics that matter: conversion rate, revenue per visitor, AOV, margin, checkout completion, customer acquisition cost and repeat purchase rate.
We combine Shopify and GA4 data with customer research, session recordings, heatmaps, onsite search data, technical analysis and user testing.

Every opportunity becomes a documented hypothesis with supporting evidence, expected commercial impact, implementation effort and measurement plan.
Our UX designers and Shopify developers build the experiment or improvement. You do not receive a slide deck that still needs another agency to implement it.

Depending on traffic and conversion volume, we use controlled A/B testing, staged rollouts or evidence-led implementation with before-and-after measurement.


“We’ve seen +20% growth in sales, an infrastructure to track initiatives, and our highest grossing months in company history.” We took an iconic Italian fashion house into the 21st century.


A Shopify CRO agency identifies why visitors fail to purchase and designs, develops and tests improvements across the customer journey. This can include navigation, collection pages, PDPs, cart, checkout, performance, promotions and analytics.
Yes. Fourmeta is best suited to established Shopify and Shopify Plus businesses with meaningful traffic, operational complexity and an internal team that needs additional CRO, UX and development capacity.
It depends on your existing conversion volume and the size of the change being measured. Where traffic is insufficient for reliable A/B testing, we use customer research, usability testing, staged releases and before-and-after measurement instead of forcing an inconclusive experiment.
The initial audit and roadmap can normally be completed within ten business days. Implementation results depend on store complexity, traffic and the experiment, but the first prioritised changes can usually be shipped within the first month.
We establish a primary metric for every initiative and monitor commercial guardrails. These can include conversion rate, revenue per visitor, add-to-cart rate, checkout completion, AOV, margin, returns and repeat purchase behaviour.